Rocket Consulting delivers supply chain and warehouse management solutions through SAP software. As a niche and privately owned SAP consultancy, Rocket Consulting delivers specialist services to clients including Laithwaites, The Body Shop, Sony, TNT and Harrods.
Rocket Consulting appointed Avenue to design and develop a new website solution with the primary goals of improving the brand’s presentation and visibility online, to ultimately drive enquiries and optimise the website as a key communication channel. At the same time, Rocket Consulting was looking to refresh its brand and marketing collateral, to increase the professionalism in the brand positioning, whilst protecting the existing and unique personality.
Our design strategy was to combine the rocket characters, which have strong brand association and set Rocket Consulting apart, with a more professional and succinct approach to content display. We applied the characters to the creative only where they added value and had a purpose on the web page, for example to sign post the call to action. The Rocket Consulting website is powered by a robust and cost effective CMS, offering the content control the editors needed, as well as in-built SEO optimisation.
The concept is bold, striking, innovative and unique, and the user experience is slick and professional. The new website presents a more impressive showcase of case studies and clearer content on the services on offer, all helping to encourage new business enquiries, whilst the news and events information exists to inform current clients.
Contact Avenue today to discuss your digital marketing requirements.
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